Learn about the arts and strategies of public relations through our advanced course. This program is designed to provide you with the skills and knowledge necessary to excel in the field of public relations and build a positive image for organizations and companies

Course content:

Introduction to the science of public relations:

Understanding the basics and concepts of public relations science and its importance.
Managing internal and external communications:

Develop communication management skills within organizations and with external audiences.
Preparing public relations campaigns:

Plan and implement effective campaigns to enhance reputation and build positive relationships.
Corporate marketing through public relations:

Marketing strategies using public relations to promote products and services.
Crisis management and control of media pressure:

How to deal with crises and manage media challenges.
Etiquette and protocol in public relations:

Understand the rules of etiquette and protocol in dealing with the public and partners.